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YAS Island
Experience Platform UX Analysis & Design

YAS Island is a short distance from Abu Dhabi and is a leading leisure, corporate and entertainment destination welcoming millions of visitors every year. We were commissioned to overhaul the digital experience for YAS Island, creating an immersive and interactive platform where users can easily explore and plan their next trip. There were many moving parts so project management and regular stakeholder meetings were vital and held on a daily basis.